Head of Marketing at Doge Dash


D
840 days ago
🔥 71 applications

About the Job

Our Vision:
The team at Doge Dash believes in the potential of easy to play, quality-driven play-to-earn games. With a lot of play-to-earn projects emerging within the crypto scene, almost none focus on the simplicity within the gameplay as the likes of Mario World that we all played about 30 years ago.

With the development of the main character Dash and the game Doge Dash, the team focuses on a qualitative gaming experience, with deep integration with the blockchain and NFT projects we are launching to create the ecosystem around the game, the character Dash, and the company.

The bigger vision is that we create an ecosystem that evolves around digital gameplay of a range of games, and making sure all people around the world, being crypto native, metaverse early adopters, or mainstream players can access the game and we can arise like the golden standard of play-to-earn gaming of our age.

What we are looking for:
• Leadership. Doge Dash wants to become a leader in the P2E segment and need a leader to galvanise the team and reach extraordinary goals.
• Brand building and storytelling. Doge Dash has created a reputation of transparency, delivering up to our promises, but mainly about building a global brand whilst bringing P2E to the mainstream audience.
• User growth. Doge Dash is growing, but needs to grow faster; more players, more investors, more believers, in short a bigger family!

Responsibilities
1. Ability to build a world-class / Tier 1 P2E and technology brand.
2. Responsible for working closely with the leadership team to meet the overall network growth targets.
3. Translate complex concepts into clearly articulated messaging.
4. Owning the overall marketing and content strategy for existing and new products.
5. Proven track record of developing strong narrative-led marketing programs as well outstanding user growth.
6. Highly knowledgeable in traditional marketing principles and implementation (media, PR, paid advertising, content marketing, influencers, events, email marketing).
7. Lead the end-to-end delivery of campaigns.
8. Analyse campaigns, consumer trends, and the competitive landscape, building a culture of constant improvement.
9. Both creative and analytical, results-driven, resourceful.
10. Be the leader and make sure you lead the pack, but lead by example whenever it is needed.

About the team
The Core team consists of:
· Sofia Garreton (Brand manager and influencer, based in LA), owner of lumahai swimwear
· Stephen Hamilton (CTO, based in Toronto, experienced crypto investor), experienced solidity developer, crypto investor, and entrepreneur with a background in computer science and a successful "real world" consulting business
· Sander Görtjes (COO and Strategy officer, based in the Netherlands), owner of 2 large Digital marketing agencies focused on corporates, previously employed by Philips, Cargill, Dutch governments and Qualcomm, veteran crypto investor.
· Paul Caslin (Founder) is an award-winning and Grammy nominated Creative Director working in the entertainment industry with the likes of Rihanna, Justin Bieber and the MTV VMAs amongst others,
· Cordell broadus is our creative director and main influencer


Besides the core team, there are dedicated roles for marketing, Community management, Moderation across all channels, legal consulting, and a team of devs (4) and moderators in 14 different languages (21).

About the community
DogeDash has been one of the fastest-growing Game utility tokens in the space, with currently 50.000+ holders within 10 weeks after launch. The community is vibrant, with a dedicated mentality. Where we preach ‘slow and steady wins the race’ the community follows and aligns. Our community figures, with an average daily 3-4% growth.
· Token holders: 75.000
· Telegram community (EN): 17.500 + Telegram international (17):19.500
· Discord community: 18.300
· Twitter followers: 43.500 + Twitter international (8): 8.500
· YouTube followers: 4.800
· Instagram followers: 44.000

For more information visit: www.dogedash.com

How to apply:
- Send us a motivation letter
- Send us a CV with projects and achievements
- Send us your LinkedIn Profile
- Let us know what similar experience you have
- Show us your vision for Doge Dash


Skills

Digital marketing, marketing management

Compensation

3000- 4500 USD / Month + Equity


Applications for this job are currently closed.

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